I built Confess from the soil up—learning the science, the culture, and the laws that shape mezcal. It became a study in ethics and craft, in how to make something beautiful without taking too much. Not a brand, but a blueprint for how business should exist—slow, honest, and alive.

Güld is the TradeOS—the career operating system for skilled labor. It redefines how electricians, plumbers, and builders move through their lives’ work—from apprentice to master, from first paycheck to succession. I co-founded Güld to build the digital backbone of the trades: one identity, one record, one lifetime of dignity and proof. It’s a startup born from discipline and belief—that essential work deserves essential systems.

I built Grooovee out of obsession and play—testing how science, flavor, and feeling could dance in rhythm. It became a rebellion against sterile wellness, a study in joy as design principle. Not a drink, but a living system for balance—spirited, intentional, and deeply human.